We're the sustainable cup and straw brand trusted by thousands. Our full site is coming soon but you can still shop our products today.
Shop on sofiproducts.com
From the beginning, we have been focused on creating innovative solutions that are truly eco-friendly. This new identity captures our mission completely and was inspired by years of valuable feedback from you, our customers, who emphasized the importance of awareness and education around sustainability. After exploring over 100 name choices and dedicating 8 months to meticulous design, we arrived at Nothing—a brand name that perfectly encapsulates our vision.
We can't wait to share this journey with you and continue making sustainability effortless and impactful.
Stay tuned for more exciting updates!
- Brandon and Jordan